Lesson 7: Speaking Points

Lesson 7: Speaking Points

A talking point in debate or discourse is a succinct statement designed to support persuasively one side taken on an issue. Such statements can either be free standing or created as retorts to the opposition’s talking points and are frequently used in public relations, particularly in areas heavy in debate such as politics and marketing. A political think tank will strategize the most effective informational attack on a target topic and launch talking points from media personalities to saturate discourse in order to frame a debate in their favor, standardizing the responses of sympathizers to their unique cause.

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