Lesson 2: Method of win-win negotiation

Lesson 2: Method of win-win negotiation

What Is Win-Win Negotiation? Ever heard someone say that they ‘gave away the farm’? Despite our best intentions, we sometimes negotiate too much value away to arrive at an agreement. Even when we go into our talks with high motivations and a grandiose, exuberant spirit of cooperation, we have to be wary and dip our toes cautiously into the waters to make sure we aren’t about to be devoured by a grinning and hungry shark. Today, many of us hear that win-win negotiations are all the rage. Academia has in more recent times married win-win to principled negotiation.

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