Lesson 1: The Importance of the Cover Letter
The course in Theories and Techniques of the Interview contains the following:
- Lessons in video format with explaination of theoratical content.
- Complementary activities that will make research more about the topic , as well as put into practice what you studied in the lesson. These activities are not part of their final evaluation.
- Texts supporting explained in the video.
- Evaluation questionnaire, that will grant access to the next lesson after approval.
- Final exam for overall evaluation of the course
The cover letter is your first and possibly, only opportunity to engage a prospective employer. It is a key marketing tool to convince the employer to take the time to look at your resume’. Think of it as bait that you are using to hook the reader. Recruiting coordinators are searching for a reason to dismiss your application. Don’t give it to them by writing a cover letter that is rambling and poorly written, or that contains typos or grammatical errors. The primary purpose of your cover letter, when combined with your resume’, is to get an interview. The second purpose is to communicate the intangibles not readily apparent from the factual content of your resume’. It should be written in a tone that is direct, unassuming, and conveys enthusiasm. The difference between your resume and cover letter is that your resume should provide the reader with a better understanding of who you are. Your cover letter should connect the dots for the reader and show how your previous experiences apply to the job for which you are applying.